AI simulations for professional services - Powered by IBM's success

Professional services training at scale - Proven by IBM

When agility and quality are required to keep pace in the world of consulting, client service, and tech delivery, traditional training won’t cut it. That’s why IBM turned to ETU—to deliver immersive, AI-powered simulations that equipped leaders and teams to solve problems faster, lead more inclusively, and stay ahead of client expectations.

Now, you can do the same.

AI simulations for performance, leadership & DEI

Realistic practice, smarter outcomes

ETU’s simulations give professionals a safe space to practice complex scenarios—from leading virtual teams to navigating sensitive client situations—powered by AI and behavioral feedback.

Insights that improve every session

No more seat time tracking. You’ll get real data on decision-making, skills, and progress to optimize training with precision.

Global scalability, local relevance

ETU helped IBM scale to 140,000 learners across 130 countries. Whether you’re global or growing, we can match your ambition.

Grow leaders, not just knowledge

Simulations helped IBM identify and develop high-potential leaders while embedding inclusive leadership at all levels of the organization.

How IBM transformed L&D with ETU

Results

On target to achieve a 20x increase in participation from 5,000 to 100,000 learners.
$5.6 million reduction in program costs based on initial rollout to 45,000 learners.
$13 million in additional seat time savings when the program scales to 100,000.
81 learner Net Promoter Score for immersive simulation experiences.

Download the IBM case study

Bring AI simulations to your organization

The best in professional services use ETU to train smarter, lead stronger, and adapt faster. Let’s bring the same power to your teams.